back to Overview Pekka Kuusniemi, CEO at Hansa Armaturen GmbH. Photo: Hansa Armaturen GmbH
Pekka Kuusniemi, CEO at Hansa Armaturen GmbH. Photo: Hansa Armaturen GmbH

Sanitary trade ranks HANSA as the industry’s number one!

Performance review of sanitary fittings

HANSA has been crowned as the victor for the 20th time in a row in a survey by the German industry service markt intern (mi). Thanks to this success story – unprecedented in the industry – the Stuttgart manufacturer is and will remain the “No. 1 Trade Partner” in Germany.

Every two years, the industry information service markt intern conducts its ‘mi’ performance review of fittings. For this purpose, retailers and installers from the sanitary industry are asked how satisfied they are with the product, sales, marketing and service performance of 11 established German fittings manufacturers.
Ever since the first survey was carried out for the performance review, HANSA has emerged as number 1 each time. The company has also been named as the industry leader by professionals from the sanitary trade in this year’s comparison, achieving an overall rating of 2.28 – way ahead of the average overall rating of 2.96. 

This impressively demonstrates the on-going commitment of the company to the trade in their quest for solutions which support installers in their important work.
The company achieved the best ratings in the categories “Support in contract business” and “Margin, obtainable price”. HANSA was as strongly present as ever in all other categories – in a trio alongside tied victors Hansgrohe as well as Friedrich Grohe.

“We are proud and feel honored to have received such positive feedback from sanitary professionals. Their recognition is the greatest praise we could ever wish for. The results of the survey show that our concept of providing the trade with technical and practical support and completely devoting ourselves to a three-tier chain of distribution is proving successful”, said Pekka Kuusniemi, CEO of Hansa Armaturen GmbH. “We will look to further improve our working relationship with the trade in the future and continue to be a reliable partner to professionals in the sanitary industry. We get our motivation from the results and the positioning of our direct competition”, he added.